Google Analytics is a valuable information tool for virtually any small to medium-sized business. It tells you a lot about the people who are coming to your website and interacting with the public face of your business. But it can seem…
Google AI: How to Rank Higher & Get More Traffic in the Machine Learning Era
Should you still be doing SEO? That’s like asking, “should we still be doing marketing?” The answer is, of course, yes…. BUT: Just as the old marketing tactics of yesterday won’t work today, outdated SEO tactics aren’t going to fly now…
How We Help Clients through Online Reputation Management
As buyers, our decision-making process has changed considerably over the years. Even more so as of late. Whereas word of mouth was once the biggest influence on the way we went about choosing anything from a car to a lawyer to…
How To Get Your Dental Practice’s Google My Business Listing On The First Page
Google My Business is an excellent free tool for practices to extend their online reputation and visibility. It allows you to manage how your dental practice appears on both Google searches and Google Maps, and it can work to…
8 Must-Haves for Positive Dental Branding and Online Lead Generation
For many years, countless dental practices have heavily relied on referrals to keep their practices busy and have never had the need to truly brand themselves online and seek out new patients. Just the world we live in is constantly changing,…
How to Become Ranked #1 on RateMDs… Without Having to Pay!
Online Reputation is essential these days. Just like 75% of people don’t scroll past the first page of search results on Google – they won’t scroll much farther on sites like RateMDs. This can have a detrimental effect on…
The Most Efficient Way For Your Dental Practice To Get More Reviews
Not only are reviews essential when it comes to your ranking on Google, but they’re also crucial for attracting new clients and retaining the old ones. Did you know that reviews are the most important ranking factor for all local…
5 Filming Hacks: Create Professional Videos On A Budget
If a picture is worth a thousand words, how many is a video worth? Many marketers and small business owners want to include video on their sites and social media accounts. However, filming a professional looking video can be intimidating. Filming…
5 Methods to Multiply eCommerce Conversions
In eCommerce, nothing has a greater impact on your bottom line than your conversion rate. When even a minor bump to conversions equates to a massive bottom-line growth, it’s astonishing to watch the effect that major ones have. More mind-boggling is the startling ease with which these…
Which Method of Digital Marketing is Best For Your Bottom Line?
There are so many channels to digital marketing and even more ways to combine them. The domain provides a wealth of opportunity to businesses, but also a classic predicament. Which channels are right for your business, and how do you best leverage them to…