Section 1: What You’ll Need In order to set up Google Analytics and Google Tag Manager, you will need the following: Access to your Google account Access to the CMS of the website (WordPress, Strapi, Wix, etc.) The Google Tag Assistant…
The 10 Best Excavation Website Design Examples
Optimizing and maintaining your website makes a huge impact on your online presence and the overall performance of your excavation business. Investing in a well-designed website is worthwhile, especially since we are living in the digital age. Most people will find…
Why Is Your Direct Traffic Climbing in Google Analytics 4?
Anyone who works in digital marketing, or knows a thing or two about it, knows that Google Analytics continues to be the industry standard for tracking and measuring website traffic and behaviour to gather page insights and make informed marketing decisions….
The 5 Steps that Make People Buy More From Your Google Ads Campaign
Good digital marketing is all about alignment. Alignment between the keywords that users search, the ads they see, and the landing page experience that is delivered. Thanks to stricter ad requirements from Google Ads, most ads today must be relevant to…
