Ottawa Black Bears.

WebMarketers/Phantom Productions partnered with the Ottawa Black Bears to deliver dynamic digital media assets, including graphics, animations, LED displays, and social posts, enhancing their inaugural season’s fan experience.

The New York Riptide transitioned to Ottawa, becoming the Ottawa Black Bears in the National Lacrosse League. Preparing for their first season at the Canadian Tire Centre, they required expert digital media production that adhered to the Black Bears’ established brand standards while engaging the local community.

The Ottawa Black Bears needed seamless media production that adhered to their established brand standards while resonating with the local fanbase. Their vision required impactful creative assets, including LED animations and social media content, to elevate the excitement around their debut season.

WebMarketers/Phantom Productions rose to the challenge by leveraging our expertise in media production. Through collaboration with the Black Bears, we ensured that all digital assets aligned with their brand while captivating fans both in-stadium and online.

Dynamic Digital Media to Amplify the Black Bears' Presence

Ongoing Creative Support:

We collaborated with the Ottawa Black Bears to produce high-quality digital media assets aligned with their established brand guidelines. These included graphics and animations designed to engage fans and promote the team effectively.

In-Arena Assets

Delivered all in-arena digital elements, including LED and CCTV displays, stadium graphics, scoreboard designs, highlight packages, animations, and atmospheric visuals, ensuring an unforgettable game-day experience at the Canadian Tire Centre.

Video & Social Media Support

Captured game footage from both home and road games, along with media events, creating TV advertisements, hype videos, player animations, and highlight reels. Social media graphics and videos showcased game days, achievements, milestones, and themed events, enhancing online fan engagement.

The partnership with the Ottawa Black Bears has been a resounding success. WebMarketers/Phantom Productions delivered high-quality digital assets that elevated the Black Bears’ brand. Ottawa now boasts the best digital media presence, both in-arena and on social media, across the entire National Lacrosse League (NLL).