Privacy Policy

Privacy Policy

Last Updated: January 3, 2025

1. Introduction

WebMarketers Inc. (“we,” “our,” or “us”) is committed to protecting the privacy of our clients, partners, and website visitors. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information in accordance with Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial privacy laws.

By using our services or visiting our website, you agree to the practices described in this policy.

2. Information We Collect

We may collect the following types of information:

  • Personal Information: Name, email, phone number, billing address, and payment details.
  • Business Information: Company name, role, service preferences, and communications with us.
  • Technical Information: IP address, browser type, device information, and cookies when you visit our website.
  • Marketing and Analytics Data: Interactions with our campaigns, website activity, and preferences.
  • Client Data: Information provided to us for marketing, advertising, or web projects (which may include third-party data you supply).

3. How We Use Your Information

We use your information for purposes including:

  • Delivering and managing our digital marketing, advertising, and web services.
  • Communicating with you about projects, invoices, and updates.
  • Managing and optimizing campaigns through tools such as HubSpot, Meta (Facebook/Instagram Ads), Google Ads, Google Analytics 4 (GA4), Shopify, WordPress, ChatGPT, and Looker Studio.
  • Conducting analytics and reporting to improve performance.
  • Complying with legal and regulatory obligations.

4. Consent

We collect, use, and disclose your personal information with your consent or as permitted by law. Consent may be express (e.g., signing a contract, filling out a form) or implied (e.g., continuing to use our website). You may withdraw consent at any time, subject to legal or contractual restrictions.

5. Disclosure of Information

We may share your information with:

  • Service Providers: Trusted third parties (e.g., HubSpot, Meta, Google, Shopify, WordPress, Looker Studio) who assist with marketing, analytics, hosting, and campaign management.
  • Legal Authorities: If required by law, regulation, or court order.
  • Business Transactions: In the event of a merger, acquisition, or sale of our business.

We do not sell personal information to third parties.

6. Data Retention

We retain personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy and to comply with legal obligations. Once no longer required, data is securely deleted or anonymized.

7. Cookies and Data Tracking

Our website uses cookies, pixels, and similar tracking technologies to:

  • Analyze website traffic and user behaviour.
  • Deliver targeted advertisements through platforms such as Meta and Google Ads.
  • Track performance of marketing campaigns.
  • Improve site functionality and user experience.

Cookies are small files stored on your device. You can manage or disable cookies through your browser settings, but doing so may limit certain features of our site.

By continuing to browse our site, you consent to the use of cookies and data tracking as described in this policy.

8. Safeguards

We implement technical, organizational, and physical safeguards appropriate to the sensitivity of the information we collect. While we strive for security, no method of transmission over the Internet is completely secure.

9. Your Rights

Under Canadian privacy law, you have the right to:

  • Access the personal information we hold about you.
  • Request corrections to inaccurate or incomplete data.
  • Withdraw consent for non-essential data collection or marketing.
  • Ask about our data handling practices.

To exercise your rights, please contact us using the details below.

10. Children’s Privacy

Our services are not directed at children under 13 years of age, and we do not knowingly collect personal information from them.

11. Changes to this Policy

We may update this Privacy Policy from time to time. The revised version will be posted on our website with the “last updated” date.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, please contact us at:

WebMarketers Inc.
 Email: info@webmarketers.ca
 Phone: 1-844-932-6688
 Address: 200-318 Richmond Road, Ottawa ON
K1Z 6X6