The Challenges They Faced
Advanced Consulting and Training, had an interesting challenge with their existing website. The vast majority of their site was developed through Cold Fusion. This was an ongoing challenge for many reasons:
- It was nearly impossible for anyone at ACT to make on page changes
- All course pages were on a subdomain which hindered their ability to rank
- The User Experience on these pages was less than ideal
WebMarketers helped ACT build a new website and created unique pages for each of their course pages within WordPress while still incorporating their Cold Fusion software for the booking process. This has helped drive an incredible amount of more organic traffic on a monthly basis.
Ongoing Content Optimizations
Working with Advanced Consulting and Training, WebMarketers continued to optimize the content that is displayed on their site to help build a continuous growth in organic rankings and traffic.
- Re-design and conversion optimization of existing blog pages
- Ongoing blog writing and posting
- Build out and optimization of course content as well as safety consulting pages
- Helped ACT improve their review collection process
Through a new professional and well branded website and strategic content creation, ACT was able to drastically improve their organic rankings and traffic. With the updated website, ACT was able to make the most of this new traffic to create a huge return on their investment.
Monthly Organic Traffic Increased by
Tracked Keywords in Top 3 Rankings
New 5 Star Reviews